Summer is winding down and both the Back to School and Back to Work season is quickly approaching, bringing with it a renewed demand for paper within your customer base. Shrinking purchasing windows and decreasing budgets mean that availability and timing are more important than ever. Now is the time to confirm that customers have what they need in place where they need it—across education, government, and business sectors. Their question should be “Am I prepared?” Here’s how to help them answer in the affirmative:
1. Sufficient Inventory
Projects are forecasted to ramp up in the fall for schools, businesses, and government offices as they return to budgeting, planning, and execution at scale. According to the U.S. Census Bureau, capital expenditures are projected to grow by 2.1% in 2025 and 3.2% in 2026, signaling a renewed focus on project planning, tracking, and reporting. While capital goods data showed a 3.4% contraction from 2023 to 2024 due to inventory overstocking, recent trends are stabilizing and beginning to rise. Your customers need to be prepared; purchasing cycles are not always spread out and many customers will place their orders within the same short window. They’ll need to be fully stocked to keep operations on track. Running out of paper isn’t an option. You can support your customers by emphasizing the urgency of securing sufficient inventory now, ahead of peak demand.
2. Product Variety
Your customers don’t just need inventory, they need variety. You should be a one-stop shop in order to help businesses and schools shop and run efficiently. From standard copy paper to premium, sustainable, and color options, no product should be left off the table. Color copy paper options are particularly impactful for schools, but businesses use them to organize and differentiate messaging as well.
3. Forward Planning
The gift of foresight is especially important for school districts. The start of the school year brings a surge of paperwork—welcome packets, supply lists, lesson plans, and classroom materials—all of which require reliable paper stock and strong planning. Encourage your customers to prepare early by stocking up on the paper products they’ll need to engage parents, gather allergy information or permissions slips, and keep classrooms running smoothly. By planning ahead, schools can avoid bottlenecks, reduce stress, and ensure a strong, organized start to the academic year.
If you want to provide the most value, help ensure your customers are stocked early with the right mix of products to handle whatever the season brings. Explore available copy paper options at Domtar.com. Contact your Domtar representative with any questions or to place an order.
