There’s something fascinating about the thrill of discovery, whether you’re learning something new or opening a printed piece that offers more than you expect. This campaign by DMH increased awareness of ATI Pulse, a learning assessment tool for nurse educators. Its predictive technology helps educators determine whether students are on track to pass the National Council Licensure Examination
(NCLEX) by leveraging online assessments, analytics and predictive data. The campaign highlights ATI Pulse’s ability to cut through the clutter and see below the surface of student achievement.